From the Blog

Most of the time — let’s say 66% — I’m uncertain of what I’m doing. On a good day, I’m spot on — let’s say 34%. 

Most of the time I’m afraid of making a mistake or doing something stupid. Did I run too far or not far enough? Do I need to ride more hills for that blessed Ironman Wisconsin bike course? Am I eating too much sugar, not enough protein, and sleeping enough? Will I end up killing myself if I do a brick when I’m running on fumes? What’s the BEST fuel for me to eat right now?

Living in fear and uncertainty is an exhausting experience. Let’s be honest… There is NOT one right way to do anything. But instead of picking a side or leading the way, we get stuck over-analyzing who’s done what and why. I’ve done it this way for the past 43 years, and I’ve got it down pat…. I think. 

Instead, how about we try this? Just for today, we decide to be confident in what we know. Today we won’t give a fuck about what other people think, say or do. Today we listen to our gut, trust ourselves and do what we know is right (but not necessarily easy). Period. End of story. 

*drops mic on floor*

 ~ Amy xo 



It really has little to do with how much you can lift, how fast you can go or what you can push yourself to do. Strength has everything to do with what we do and how we conduct ourselves when we feel weak.

Today I felt weak and decided to be strong. How? I breathed like my life depended on it — which ironically, it does. In my minds eye, I saw my breath; with my body I felt my breath; and with my ears I heard my breath. Funny how simply shifting focus got me back to strong, and away from weak.

But let’s be honest… you can’t have one without the other. When we try too hard to stay too much in one or the other, we’re off balance. It’s like soaring down that hill on the Ironman Wisconsin bike course only to have to trudge your way back up, exhausted, spent, frustrated, yet wildly exhilarated, hungry for more.

~Amy xo

Women Triathlets at Swim StartThe day has arrived!! My fearless Ironman sister, Jill Sommers, and I are extremely excited to unveil of our first *NEW* mental skills and nutrition program, IronWoman REFOCUSED: Fueling the Female Triathlete.

After listening to what our women triathlete friends told us they want and need, we felt compelled to share our passion, experience, and knowledge of what it means – and feels like – to be a STRONG, EMPOWERED WOMAN TRIATHLETE. We call it our “Holistic Bad-Ass Approach“. 😉  Be one of the first 10 women to register for an extra special rate. xo

If you’ve EVER felt overwhelmed, out-of-control, or clueless in the realm of food, you’re in fabulous company. I talk to women endurance athletes all the time who struggle with what to eat, when to eat it, how much to eat, and why they’re eating it in the first place. And I’m not even talking about taper week or race day nutrition, I’m talking every day eating.

Add in cravings, demands at work, responsibilities at home and taking time for yourself… well, sign us all up for an escape ASAP.

Over the last seven years, I’ve experience firsthand what it’s like to live a crazy, busy triathlon and running life. It’s been filled with it’s up and downs, of course, but most of all it’s been successful because I’ve figured out how to balance it all.

CLICK HERE to find out how to make this work for you, too…

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